INTERSTITIAL ADS: A LOOK AT THEIR INFLUENCE AND PERFORMANCE

Interstitial Ads: A Look at their Influence and Performance

Interstitial ads represent a typical form of online advertising that appear during user interactions, such as concluding a level in a game or accessing a web page. These full-screen ads tend to demand user attention for a short period before allowing them to continue with their activity. While various users find them disruptive, interstitial ads pr

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